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February 06, 2002

Sub-mental Engineering

We finally watched the Mental Engineering special on the Super Bowl commercials. Jean recorded it on tape. All I can say is "what a disappointment!"

I was hoping for some meat, such as how the commercial was structured, it's demographic target, maybe some short 'making of' clips. Nothing of the sort. What I got was about four commercials, with substantial padding in between of not-very intelligent people thoroughly impressed with their own wit. We ended up skipping through the chatter and covered the entire half-hour show in about ten minutes.

Posted by dpwakefield at February 6, 2002 12:30 PM